Anubha Walia Blog

Month: October 2020

  • BECOMING INSANELY PRODUCTIVE

    Activity is not the same as productivity. Being busy, working hard, and putting in long hours does not necessarily bring success. Yet many entrepreneurs strive to be successful by tackling everything all the time. What they need is clarity and focus. They need to spend their time, energy, and resources on the vital factors of…

  • THE PLEASURE PRINCIPLE

    Pleasure-Inducing Techniques A common mistake made by young writers is getting caught up in the wordplay of their copy. Writers must not forget that the aim of copy is different from the aim of other forms of writing. While it can still be fun to read, it must also include: Rhythm Pace Musicality Imagery Surprise…