Month: May 2017
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HIGH PERFORMANCE COMMUNICATION
High performance communication is necessary to ensure that when people speak, their voices will rise above the ceaseless chatter and infinite information people will be bombarded with each day. There are three requirements necessary to achieve high performance communication: 1. A clear strategy: Speakers must develop a clear strategy for their presentations based on the desired…
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DARE TO DREAM
Be yourself People spend too much time and effort trying to behave how others want them to and not enough time being true to themselves. However, authenticity is what is required to be successful in life. Tips for being authentic include: *Knowing one’s strengths and weaknesses, and building on the strengths. *Avoiding comparisons to others and instead…
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Leading Change
DIALOGUE AND COMMUNICATION Communication will take place between all members of an organization in the process of change, and the change leader’s most important challenge is to ensure that it is positive, inclusive, and empowering. Simply sending out a directive with no attempt to seek feedback or suggestions is the wrong way to begin. The…
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MEASURING CUSTOMER EXPERIENCE MATURITY
Marketers can only measure things they can manage. Therefore, the authors developed the Sitecore® Customer Experience Maturity Model™ to walk people through the customer experience incrementally and to understand how to measure it. Since connecting with customers is a goal that continually evolves, this model offers seven stages to map the customer experience and offers…