STRIKE A CHORD – CONTENT DEVELOPMENT

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Careful content development with the goal of appealing to emotions will amplify connections between speakers and their audiences, inspiring audience members to action. SHARPs are emotion-triggering elements that should be woven into every communication to engage people’s emotions and inspire them. SHARPs include:

*Stories: Stories stir feelings and help people create visual images in their minds. Stories lead to action. To weave stories into their communications, speakers must first know the points they want to make and how their presentations will end. Stories should make listeners care and be willing to invest in what speakers are saying. By creating a curiosity gap, speakers can set the stage so the audience anticipates the connection between the information shared and the story. Lastly, speakers should draw from their own experiences as much as possible and tell personal stories. Being authentic and willing to share builds trust.

*Humor: People listen when others make them laugh. Well-placed, light-hearted, and self-deprecating humor engages audiences and heightens emotional connections. Humor can also diffuse uncomfortable situations, such as when there is a technical problem.

*Analogies: Analogies help people understand information they might not be familiar with or have knowledge about. Analogies “turn a light on” in people’s minds.

*References and quotes: References and quotes are one of the easiest ways to add emotional components to presentations. They can quickly bring topics to life in just a few words.

*Pictures and visuals: Pictures and visuals, including video clips, props, and even physical entertainment, serve to magnify emotional connections with the material being shared. To be effective, pictures and videos must follow the three Bs. They must be:

1. Big (to be seen).

2. Bold (to be quickly understood).

3. Basic (so they do not take away from the presentation itself).

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About anubhamauryawalia

Anubha,a Trainer, Facilitator & OD&L Professional, drive to make things happen. A prolific Human Process Interventionist, created PRISM Philosophy, ( Prepare. Respect. Implement. Share. Maintain) carries 16 years of rich experience have worked with top of the line blue chip organizations like Honeywell, ICICI Bank, Moody ICL Certification were she was heading ODL, Trainings & Quality verticals. Her areas of expertise include human process intervention, Organisation Development, Change engagement Learning, Team building, POSH and Quality implementation. She is Consultant as Change Engagement & Learning for OD and delivers corporate training programs at national and international platform and First lady from India doing research on FOLLOWERSHIP. She is the Self-Discipline Strategist who relates profound truths coupled with humorous anecdotes empowering professionals to conquer their apprehension. Her work involves direct observation, real time feedback, experiential learning and coaching following Andragogy principles. Self-directed and self-motivated, Charismatic and persuasive, with the ability to rely on logic and facts to support her positions. In times of pressure, tend to be objective in her approach and direct in her communication. Naturally, optimistic, you seek out the possibilities in life. Her creativity and ability to solve problems are some of her greatest strengths. This paired with drive, vision, and methodical approach allows her to create new opportunities, keeping her experiences fresh and exciting. Preferring to develop new ideas rather than maintaining systems already in place. Bold person, whose character is marked by originality, expressiveness, generosity, determination, and a keen eye for details Natural born communicator and an adept social navigator, often others will sit by, engage new people or invite others in to make them feel at home. With a talent for creative reasoning and big picture thinking, she is a great innovator and are typically seen this way by others. Her energy and forward thinking can generate a team-oriented environment, helping to accomplish goals by motivating others, while creating an atmosphere that is fun and exciting.

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